Ananda in the Himalayas is a seasoned hotelier with close to two decades of experience in various roles across prestigious hospitality and wellness brands. As a Visual Designer, I was involved in the creation of print and digital collaterals including print ads, posters, emailers, post design and banners. As the collection was aimed at a niche clientele, the design language also leaned towards minimal, subtle yet luxurious design elements that played with earthy tones and Indian motifs that related well with the holistic wellness brand.