Nagarro
Re - Branding
Nagarro is a Business Consulting and custom Software Development company based out of Europe and South East Asia. The brand required a design overhaul aiming for a more upbeat and modern outlook.
I collaborated with the team of developers, marketers and content strategists to create a design language that was a fresh uptake on the earlier conservative one. The aim was to elevate the design to a more modern, approachable level and focus on the agency’s ability to have fun and innovate all at once.
Digital Design System
Brand Guidelines
Illustration
Creative Strategy
Marketing Collaterals
Social Media
An icon and symbol collection was created for the web and digital system. It helped give the brand its own unique digital presence.
A new Digital Design Library was created, including color palette, Typography, Iconography and Graphics that helped streamline all the collaterals with a consistent styling.
Typography + Illustration
Keeping in line with the informal and vibrant design language, illustrations were merged with the typography in areas which required more focus and celebration.
